https://hbr.org/2025/11/ai-agents-arent-ready-for-consumer-facing-work-but-they-can-excel-at-internal-processes
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Companies can create value with agentic AI, but they often start in the wrong place. While it can be tempting to use agentic AI for customer-facing applications, those tend to be complex, messy, and unforgiving of errors—not ideal for agentic AI....
Over the past two years, we’ve all heard a lot about generative AI. But for all of the hype about how it might change the business world, finding concrete examples of what it is doing right now isn’t always easy. More often, companies report struggling—and failing—to create value with their AI experiments.